Boston Hip-Hop Youth Targeted in Anti-Sagging TV Campaign

Massachusetts Police

(AllHipHop News) Urban youth in the Boston area are the target of a new ad campaign aimed at putting an end to sagging pants.

Today (January 25) the Black Mental Health Alliance of Massachusetts’ (BMHAM) campaign hits televisions throughout the region to encourage the youth to pull up their pants.

The campaign goes as far as to outline the ramifications of sagging your pants in Massachusetts, stating that wearing pants that sag could result in fines of $300 and even prison, for up to three years.

“So you think you look pretty good wearing your pants like that, don’t you? Underwear exposed, Hip-Hop style,” a police officer says in the video warning.

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